Research on Commodity Packaging in the New Century (2)

(3) Do a good job of recycling and utilization of packaging waste, establish and improve the recycling system. The use of price levers to increase the recycling rate (the current low recycling prices for waste packaging, resulting in reduced recycling and waste of resources, should attract the attention of relevant parties).
(4) Develop a green packaging law. At present, our country’s society is undergoing a transition to “legalization.” The perfection of any matter should be governed by laws. Therefore, the society urgently needs a Chinese-style "Green Packaging Law" to regulate the disposal methods of packaging waste, the safety of packaging materials, and the protection of human health.
Developed countries have taken the first step in the legalization of packaging waste disposal. For example, Germany has formulated the “Circular Economy Law” on the pollution of packaging waste; Denmark has implemented the “Green Tax” system; in the United States, it requires manufacturers, packers, and Retailers are responsible for the recycling of packaging waste. In contrast, we have a big gap with developed countries. Therefore, we must consider introducing foreign technologies and management experience in developing green packaging, formulating our own "Green Packaging Law," and implement whoever is responsible for pollution, who is responsible for developing and using it. Who will receive the principle of encouragement and support.
In short, the environment and resources are the two keys to human survival, and they are also two major problems in development. China is in a critical period of reform, opening up, and economic development. Developing green packaging and reducing environmental pollution are both the need to establish a new image and the need for a sustainable economic development. It is a must to do good for all generations and for the benefit of all. The cause of the people.
2. Strengthen the value innovation of packaged goods
Strengthening the value innovation of packaged goods is one of the important means to increase the competitiveness of commodities in the international market. To do this, you must do:
(1) Develop market-oriented innovation and development of packaged goods. The traditional concept is that as long as the outer packaging is beautiful, someone will always buy it, but this is not the case. Because, the quality of the goods should be in line with the exquisite packaging, and those "gold and jade in its form, defeated one of them", a beautiful packaging and decoration, and ultimately defeated from the competition. However, we can also think that if the packaging is poor, it will never be possible to explore a broader market. To this end, we must constantly improve the technological content of related products and integrate it into more cultural connotations. However, it is not worth the trouble to pursue the level of packaging blindly at the cost of increasing product costs.
(2) Correctly select value innovation goals. After joining the WTO, we must not only have sufficient ideological preparations but also have relatively technical means. The key to technological means is the value innovation of packaged goods, and the selection of correct innovation goals for product value innovation will be effective. There are four types of target products for packaged goods innovation: First, newly developed packaging products must be designed to have the best value. Not only should they have the necessary functions, but they must be implemented at the lowest cost. The second is the cost-improvement type, which re-examines the function of goods, eliminates unnecessary functions, and greatly reduces costs. The third is the addition of functions, that is, to remedy the shortcomings of existing packaging products, and to add insufficient functions, such as the convenient consumption of packaging, to serve consumers and to expand the market. Fourth, the function is upward, that is, through the innovation activities of the employees of the enterprise, the existing product functions are increased and the cost is reduced.
(3) Reasonable choice of packaging materials. In terms of packaging design, consideration should be given to selecting the source of packaging materials and materials, the degree of adaptation, construction technology, decoration effects, and packaging cost accounting. When designing commodity packaging, it is necessary to have different personality and characteristics from the public, but also scientific practicality, and it must be consistent with the standardization of packaging production and relevant regulations.
In short, in the process of innovation in the value of commodity packaging, we must establish the concept of “new materials, equipment, processes, and design solutions will quickly lag behind”, continue to discover new issues, continue to innovate, use vivid colors, beautiful images, and novelty. The styling and powerful explanations produced the greatest temptation, attracted more consumers, and created the greatest value of commodities in the short term, making our country's packaged goods a place in the international market.

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