Beata Heuman: When The Design Is Poetic and Unexpected

Beata Heuman: When The Design Is Poetic and Unexpected

Beautiful, comfortable rooms with playful, thoughtful details draw your attention to the present moment and create a stimulating backdrop for everyday life. Beata Heuman is known for her ability to balance design that is poetic and unexpected, while always remaining grounded in practicality and purpose. Her work reflects a deep understanding of how space can influence mood, function, and personal expression.

Beata Heuman: When The Design Is Poetic and Unexpected

Beata Heuman and her team believe that a home should reflect the lives of its inhabitants—where their travels, passions, and inspirations come together. Their design process is deeply personal, intuitive, and thoughtfully considered, ensuring that every project resonates on both an emotional and functional level.

Beata Heuman: When The Design Is Poetic and Unexpected

Beata Heuman was born in Sweden and established her London-based studio in 2013. Known for its creative and original approach, the firm blends Scandinavian precision with a timeless aesthetic. The team takes an immersive approach to interior architecture and furnishings, drawing inspiration from diverse sources across history and culture. They specialize in private residences across the UK, USA, and Europe, and have gained recognition for their work in commercial spaces such as hotels and restaurants.

Beata Heuman: When The Design Is Poetic and Unexpected

Beata Heuman: When The Design Is Poetic and Unexpected

In 2020, Beata launched her online shop, Shoppa, offering a curated collection of fabrics, wallpapers, lighting, handles, and furniture—all designed by her and her team. The pieces are available exclusively through Shoppa, making it a go-to destination for unique, high-quality design.

Beata Heuman: When The Design Is Poetic and Unexpected

Her first book, Every Room Should Sing, published by Rizzoli in 2021, explores the core elements of her design philosophy. Divided into ten chapters, each highlights a key principle of her work and features one of the studio’s most inspiring projects.

Beata Heuman: When The Design Is Poetic and Unexpected

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