2018 first quarter POS machine industry data analysis

Time flies, and the first quarter of 2018 will soon come to an end. What are the changes in the Chinese POS machine industry that we are concerned about? Then let the small series of China POS machine network use data to tell everyone, as a reliable reference data for industry companies and users.

First, keyword pageview analysis

After statistics and statistics, the top five POS machine industry Internet keyword views in the first quarter of 2018 were POS, smart POS machines, POS machine scams, POS machine forums, and touch screen POS machines. POS and smart POS remain the leading keywords for page views. The “touch-screen POS” is the new keyword for this quarter.

China POS Network Analysis: “Touchscreen POS Machine” is what we often call “Smart Cash Register”. The reason why it will become a new key word for the first quarter of 2018 search, is because of the rise of the new retail industry, and thus a number of Among the first companies to introduce smart cash register products that cater to market needs, such as the release of TImini smart cash registers by Shang Mi, Jie Bao announced the launch of JP2116 and JP2156 “Gemini” Android smart cash registers, etc.; In March, two exhibitions focused on the POS machine industry were held: "The 2nd Retail Intelligence Information Expo" and "The 11th China Business Information Industry Conference", which made the smart cash register more and more attention both inside and outside the industry. In addition, POS and smart POS remain the most visited keywords. First, some new policies promulgated by the central bank in favor of the POS machine industry have stimulated POS sales, making the POS industry enter the outbreak period in 2018. Second, 79 smart POS products. Passed the security authentication of the UnionPay card acceptance terminal; Third, the central bank has issued new policies to strengthen the supervision of bar code payment: the static QR code limit is 500 from April, prompting POS and smart POS to usher in the second spring of development. In short, all kinds of information indicate that the development prospects of the POS industry are excellent.

Second, source analysis

From the source analysis, the top five sources of POS machine industry are: Henan Province, Guangdong Province, Beijing, Jiangsu Province and Taiwan Province. These customer sites account for almost half of all tourist destinations. They are POS. Machine industry main business and user sources. The most surprising thing is that Taiwan Province ranks among the top five in the statistics of the first quarter of 2018. It can be seen that the extension of POS machines is still relatively broad.

China POS Network Analysis: Due to the convenient transportation of coastal areas adjacent to the coast, it is an “essential area” conducive to economic development. It is convenient for foreign economic contacts and has advantages in the development of POS machines. It has always been POS machine industry enterprises and high-end technologies. The gathering place for people. With the opening of cross-strait relations, the development of trade and tourism, the emergence of POS machines has brought convenience to everyone. With the rise of third-party payment platforms, this emerging industry of POS machines is also occupying a place in our beautiful Taiwan Province. It has not only driven the development of POS machine industry companies, but has also seen a thriving development. Of course, the rapid development of the POS industry in these areas is inseparable from their geographic location, educational level, and economic level. However, the regions in the inland and western regions do not want to be discouraged. The country is increasing in recent years. With great efforts on the development of these areas, we believe that in the near future, the POS machine industry will gradually expand in these areas.

Third, age analysis

From the age analysis, we can see that the industry users in the first quarter of 2018 are the most concentrated in the 25-29 age group, accounting for 38.38%, followed by 18-24 and 30-34 users, respectively. : 23.07% and 19.06%. These three groups already occupy 80%. The facts show that "post-90s" has gradually become the main force of the POS machine industry.

China's POS machine network analysis: At present, users of the POS machine industry tend to be younger, mainly "after the 85" and "90 after." First, after 85 and 90, it has become the main force of market consumption. This group of consumers has grown up in the network environment. It is easier to use products related to the Internet, such as POS machines and smart POS machines; Second, third parties Payment has been deeply rooted in their lives, and it is also very obvious that it has brought convenience. Therefore, it is only natural for them to devote themselves to the POS machine industry. Thirdly, the rise of POS machines has become the current fashion, and of course they are in the front of the fashion industry they will certainly have a soft spot for the POS machine industry.

Summary: Through the analysis of POS machine industry keyword pageviews, source regions, and ages in the first quarter of 2018, it is not difficult to see that the development of the POS machine industry is at a rising stage, and new policies for the POS machine industry are also indicated. The prospects for the development of this industry are immeasurable. It is believed that with the continuous improvement of the policy, the products will be continuously updated and adapted to the needs of the market, and the POS machine industry will quickly become popular in the country.