Data Interpretation of the Application Status of the Flexographic Printing Market

Flexographic printing mainly occupies three major markets in packaging printing: labels, flexible packaging and folding cartons.

Decorative packaging is widely used in daily necessities, especially in food packaging. The global output of packaging products exceeds US $ 1.3 billion.

It is expected that the flexo application market will have strong growth: self-adhesive labels will grow at a rate of 6% to 8% per year, flexible packaging will grow at a rate of 5% to 7% per year, and folding cartons will grow at an annual rate of 8% Growth rate.

1. Label Market

· The growth of flexographic printing: the continuous development of economic conditions, high-end labels will further refine the basic market, reduce the cost of stickers and other forms of decoration, and promote the development of consumer products in the emerging middle class in emerging regions (see Table 1 ).

Estimated annual growth rate of the component use market High-end decoration and information health and beauty, wine and other wine bottles, pharmaceuticals 10% Basic decoration and information drinks, retail products, automobiles 7% Traditional information labels, logistics management, labeling 6% (non-RFID )

· Trend: "Call for restraint" and increasing attention to high-end products, like the use of self-adhesive labels for wine bottles.

2. Flexible packaging market

In this market, narrow-format flexo printing shows growth momentum (see Table 2).

The estimated annual growth rate of the component use market is 6% for traditional packaging and decoration, information and containers, food and daily necessities. 13% for shrink packaging and decoration and information drinks. 13% for bags, package and decoration, information and containers.

· Driven by market growth: The application of narrow-width flexographic printing has grown, and upright bags and zipper bags have become widely popular.

· Development trend: The quality of flexo printing reaches or even surpasses other printing qualities. The market localization promotes the printing volume to become smaller and smaller, increasing the demand for high-efficiency products. [next]

3. Folding carton market

In carton printing, flexographic printing is cheaper, more efficient, and more flexible than other printing methods (see Table 3).

The estimated annual growth rate of the component use market is 8% for paperboard carton decoration, information and containers, daily necessities, consumer goods, health and beauty (flexo), transparent box decoration, information and container health and beauty

The driving force for market growth comes from the development of emerging markets, the use of flexo printing technology, and production efficiency in mature markets are the first considerations for processors.

· The trend is: quality is no longer the main problem, and more attention is paid to value-added-increase the application value, such as transparent boxes.

From a global perspective, narrow-format flexo printing occupies 50% of the label market, 17% of the folding carton market, and 2% of the flexible packaging market.

The development trend of the Chinese market is that the label has increased by 15%. Due to structural factors, the development of flexo printing has received widespread attention. Environmental protection issues have received increasing attention, and flexo printing is considered to be environmentally friendly.

The in-line flexographic printing process has an extraordinary and competitive speed, eliminating waste residues and material processing in the process, and the production of short-lived jobs is more cost-effective, reducing equipment maintenance costs and providing a variety of flexibility:

· Realize the printing on the back of the line;

· Online light (water-based, UV, local, EB);

· Hot stamping, embossing, cold blanching;

· Laminating;

· Variable data printing;

· Online RFID.

Regarding the application of RFID technology, RFID tags can be produced using in-line flexo processing technology, and some processors require a solution to improve development.

The focus of the market is shifting from "printing costs" to "total costs", supporting the shift from paper products to films, special markets are driving down printing volume, and turning to self-adhesive labels, and offset printing cartons / labels are shifting to inline "one-off" processing.

· Environmental standards indicate that toluene and MEK are the most dangerous and have been banned from use, and harmful gases and residues have been “halted” by CPG. The number of large solvent plants in California has been reduced from 12 to 2 within two years.

UV ink and water ink flexo printing do not require special treatment, so many printing plants turn to flexo printing.

Flexo printing technology has promoted the improvement of the quality level and the reduction of total cost, and continues to compete for the market share of gravure printing and offset printing. If Coca-Cola claims that flexo has reached its quality and stability requirements, Anheuser-Busch announced that it will be replaced by the original The offset adhesive labels used were converted to film-type adhesive labels using flexo and gravure printing.

From the perspective of productivity and time spent, offset printing has more time, more processes, and more manpower, and flexo printing is much simpler and easier.

From the perspective of actual cost economic analysis, the cost of flexo printing is very low compared to gravure printing.

We look at the development of flexo printing from the perspective of packaging applications (mainly North America and Europe), as shown in Table 4 (Source: EskoGraphics and Dupont).

Business statistics and market outlook are shown in Figure 4.

Material Offset Flexo Gravure Screen Printing Convex Printing Digital Printing Label → ↑?? ↓ Xinxing Folding Carton →? Plastic film / foil ↑ ↓ Xinxing Corrugated Box ↓ ↑? Xinxing Metal Can → Other Containers ↑ Show ↑ → Emerging Legend: ↑ ( Strong growth), ↓ (rapid decline)

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