Philips claims to expand patent licensing business

Philips, which holds high the banner of intellectual property in the world, has continued to suffer from the negative image of the patent fee giant in the Chinese market in recent years.

Last weekend, the company’s global president, Koz Ray, who came to Shanghai to attend the 20th anniversary of Philips’ operation in China, publicly responded to reporters, saying that Philips is willing to establish and develop with relevant industries in China, teaching and scientific research and other industries in the form of open global cooperation. Intellectual property research and development and patent protection.

Relatively speaking, the Chinese industry does, to a certain extent, have a wary attitude against Philips and other multinational patent giants. Here, the disc drive companies such as Wuxi Dongqiang are initiating patent litigation in the 3C alliance led by the United States and Philips.

Philips originally dealt a low profile, but just last week, it seemed to deliberately respond to criticism from the industry. Peng Bona, senior vice president of Philips Intellectual Property and Standards, said in an interview with a Chinese reporter that “patent licensing” will be Philips’ future in China. A very important business may be more in the future.

The explanation of Peng Bona is, "Philips takes out 8% of turnover every year for research and development, equivalent to about 3 billion euros."

According to sources, patent revenue has become an important source of profits for Philips worldwide, and Philips can earn hundreds of millions of euros from independent intellectual property each year. Since the mid-1990s, its patent licensing fees have increased at a rate of 10% per year.

Kozre said that intellectual property rights are a very complicated project and China has made considerable progress in the protection of property rights in recent years. Kozray revealed that in the future, Philips will invest in teaching research on intellectual property protection in universities in China, increase training sponsorship for Chinese patent lawyers, and promote the Chinese government to establish a comprehensive intellectual property patent library. “We also look forward to working with Chinese companies to jointly research and develop more patented technologies and achieve win-win cooperation through open innovation.”

Some insiders commented that international patent collection companies or organizations, including Philips, do not want to bear the reputation of “patent collectors” who stand in the opposition of the Chinese business community for a long time in the Chinese market. In recent years, they have paid special attention to improving government-related issues. Industry communication and cooperation. It is undoubtedly a shortcut to cooperate in the development of intellectual property rights and raise the awareness of patent property rights in the industry.

After all, China’s awareness of patent property rights has been strengthened, and technology payments will be treated as normal interests.