[Office Partner Information Center] In order to expand the profit of stationery export, many stationery companies have realized cost grafting through various means. From the many stationery export exhibitions, we can learn that overseas factories, increasing product technology content, actively participating in exhibitions, and shortening the sales cycle are frequently used. This is a way to effectively increase export orders.
It is understood that at present, the pressure on China's stationery export enterprises is very large. A number of costs such as raw materials, labor, and capital have risen sharply. A large number of small and medium-sized stationery exporters have chosen to shut down under the squeeze of raw material price increases and export sales. Along with the rising production costs, China's stationery export enterprises want to increase export prices, but international buyers cannot accept excessive prices. Therefore, in order to ensure smooth export, enterprises have to digest high costs.
Exploring emerging markets
With the release of the consumer goods improvement law in the United States, the technical barriers to children's stationery are endless, and the number of stationery exported to Europe and the United States continues to decline. Export stationery factories have to reluctantly abandon traditional export markets such as Europe and the United States and turn to new export destinations. At the same time, the rise of new economies, the Middle East, Africa, South America and other regions have received much attention. Especially in the Middle East, with its superior geographical location, broad market potential and strong economic radiation, it has become the “golden market†that the global stationery industry is vying for. For the Chinese stationery industry, the Middle East without trade barriers will become the first choice to avoid the export cold. In the future, stationery companies may consider setting up localized operation centers in key overseas markets to speed up logistics and inventory turnover.
Introducing innovative products
There is no market prospect for products that are not innovative. Stationary export enterprises can only produce products with high technical content if they increase their investment in technology. The continuous improvement of all-round services can be recognized by the international market. To improve operating profit, stationery exporting enterprises must not only make good selling products, but also shorten the sales cycle, and introduce new products to meet market demands in the shortest time. In addition, stationery companies can use information technology and the Internet to further Open up the international market.
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