Innovation Workshop involved in game investment and joint venture team with Xishanju Studio (VC302)

On April 18th, the Innovation Workshop recently joined hands with Jinshan Software's game studio-Xishanju to jointly invest in the establishment of a new boutique online game team-"Zhuhai Xinyou Technology Co., Ltd.". The team was headed by Zhan Zhenyang, the former vice president of Jinshan Games.

It is understood that in addition to joint financial support, the Innovation Workshop and Xishanju will provide high-content financing, business, technology, market, manpower, law, finance, CEO training, intellectual property protection, various related Package services and coaching such as training.

Talking about Xishanju ’s strong support for internal employee entrepreneurship, Xishanju CEO Zou Tao said: This is part of a series of reform measures after Xishanju ’s MBO. Xishanju has been focusing on how to attract talent, retain talent, and encourage talent since 2009. Actively trying, a set of different mechanisms for different types of teams at different stages has been formed.

Zou Tao said that there are three specific models: the first one is to adopt more reasonable and flexible incentives for the operated product team and make major adjustments in the distribution system; the second one is to introduce an internal entrepreneurial mechanism for the relative A team with a relatively mature market and excellent project management and experience adopts a subsidiary model, and the team can obtain a controlling position through hard work; the third type-non-commercial entrepreneurship: for those who want to build a new brand, develop a new product line and have entrepreneurship For a team with passion and ability, Xishanju will support the team's entrepreneurship from various aspects such as funds, technology and talents, forming a wider entertainment alliance.

Zou Tao believes that with the completion of Xishanju's share transfer work, various contents will be introduced one after another. I believe it will be attractive to industry elites who want to make games and do good games.

According to the data, in the short period of one and a half years since its establishment in September 2009 to April 2011, the Innovation Factory has invested in and incubated 23 projects with an investment amount of nearly 150 million yuan, attracting more than 500 top talents at home and abroad, and has become Zhongguancun Internet , Especially the mobile Internet industry gathering place. The cooperation with Jinshan Xishanju this time is also the first time that the Innovation Workshop has entered the game field.

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